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This book is the core text for the APMG Critical Communication Capability Framework certification
Critical solutions such as cyber attacks and PR nightmares may not only damage your stock price, brand and reputation, they may even threaten your survival if not appropriately handled. They are happening more frequently for a growing number of organizations.
In our digital enterprise age, the business is IT and IT is the business. Organizations can no longer handle major IT incidents in isolated business and IT silos. Everyone needs to be on the same page, with a shared understanding of the situation. And that’s where the CCC® framework comes into play.
The CCC® Framework is a comprehensive body of practical knowledge that is designed to provide you with a shared frame of reference for handling crises more efficiently and effectively.
Crisis handling doesn’t have to be a crisis.
Critical solutions such as cyber attacks and PR nightmares may not only damage your stock price, brand and reputation, they may even threaten your survival if not appropriately handled. They are happening more frequently for a growing number of organizations.
In our digital enterprise age, the business is IT and IT is the business. Organizations can no longer handle major IT incidents in isolated business and IT silos. Everyone needs to be on the same page, with a shared understanding of the situation. And that’s where the CCC® framework comes into play.
The CCC® Framework is a comprehensive body of practical knowledge that is designed to provide you with a shared frame of reference for handling crises more efficiently and effectively.